Putting the ‘Green’ Back Into Green Jobs, Part II: Seeding Career Opportunities

November 19, 2009
1:00-2:00pm EST
National Webcast
The green industry is a $40 billion market and increasing quickly. In many sectors of the green industry, including tree care, there is a job for every trained worker available. Some communities have caught on and are offering workforce training to expose adults and high school graduates to these career opportunities. Particularly, the partnership between urban youth and trees diversifies the green industry’s work force and makes green areas more accessible to urban communities.

Downloadable Resources:
Green Jobs Resource List
Mary Washington, Parks & People (Baltimore, MD)
Parks & People Foundation has a wholesale tree nursery business specializing in native tree species that thrive in urban environments in the mid-Atlantic. It’s called Chesapeake Trees. The operation is able to grow 6,000 native and hardy trees per year and sell them containerized at 2-2.5 inch caliper, the scale that multiple nursery sites require. However, this tree nursery is particularly appealing because of the social, economic, and environmental benefits that it provides: jobs, educational opportunities, community garden space, and cleaner air and water are among the most important benefits.
Nancy Wolf, Magnolia Tree Earth Center (Brooklyn, NY)
New York operates two programs that teach school-age children about green jobs: Green Horizons is for middle school students and Green Futures for juniors in high school. Green Horizons presents 20 different “stations” for approximately 200 participants, and the idea is just to make students aware of job possibilities. The program is underwritten Bartlett Tree and ConEdison. Green Futures presents 10 different “stations” such as solar energy and green architecture, in addition to 10-15 colleges and governmental agencies, and reaches approximately 150 students from four high schools. The idea of the program is to help kids continue with a green education or move them into the green workforce. The program is underwritten by the Forest Service.
Webcast attendees will learn:
* Assembling a business plan.
* Getting space donated or negotiating a lease.
* Cost of operations and finding underwriters.
* Meeting community needs through business ventures.
* Cross sector partnerships that forge the process along.
* Making your organization more self-sufficient and sustainable through social enterprise activity.
About the Third Thursday Webcast Series
The Third Thursday Webcast Series is the Alliance for Community Trees’ monthly webcast series held at the lunch hour and made possible through support from The Home Depot Foundation and USDA Forest Service. The goal is to create informal training opportunities for local urban and community forestry organizations. The content is geared to mainly serve the needs of volunteer organizations and community groups, although webcasts are open to all.
The trainings leverage local successes by amplifying to a larger audience the model organizations’ methods, materials, and approaches. Sessions are planned to last no more than one hour, with two presenters speaking on the same topic from slightly different perspectives, each for 10-15 minutes, followed by 10-15 minutes of questions and answers.
CEU Approved: 1 Hour
CFE Category 1 Approved: 1 Hour